MADE IN BELGIUM.
Tienen is the quintessential Belgian sugar city. While cane molasses forms the basis of a rich rum culture in the Caribbean, we are developing our own regional identity with sugar beet molasses. Not as an imitation, but as an authentic expression of our terroir. After years of research, we succeeded in transforming our raw material into an innovative hi-ester premium spirit with a summery character and rum DNA.
By reinterpreting Jamaican rum techniques using dunder and muck, we make not rum, not gin, but GRUM, with a nod to the hamlet of Grimde, where Tienen sugar has been produced since 1836.
The Belgian summer in a glass
GRUM is a premium digestif, but the potential of our distillates extends even further due to the new possibilities they offer within mixology.
Discover Hageland variations of classic rum cocktails or experiment yourself with our aromatic distillates in new cocktail recipes.
Bring the story of Tiense GRUM to the table and enjoy the Belgian summer in your glass.
Contact us!
Curious about our spirits or eager to discover them for yourself? Or are you a retailer, distributor, hospitality entrepreneur, or active on a platform and would like to offer, taste, or review Belroot Spirits? We are open to collaborations and would be happy to tell you more about our products. Feel free to contact us.
KENNY DENRUYTER
info@belrootspirits.be
